CEO & Creative Director

 

潘 為     
David Pan

 

GIDEA GROUP, CEO & Creative Director
Weeknight, Editor in Chief
Ella’s  Botanicals, Brand Director
JIAJA, Brand Director
DOMI, Founding Garden
Sunfar, Director of  Marketing

 

好點子創意群           執行長 / 創意總監
週間夜晚                   總編輯
Ella's Botanicals       品牌總監
家甲                          品牌總監
DOMI                        創始園丁
順發3C量販             行銷總監


 

David founded GIDEA GROUP in 2004, at the age of 25. Under his leadership GIDEA GROUP has grown from a local design firm into a global branding powerhouse with an overseas in Toronto. David has won numerous international awards (iF, Red Dot, Pentawards, Asia Awards, German Awards to name a few), and worked with some of Taiwan’s most renown brands (including HTC, SunFar, Jiu Zhen Nan and Matthew’s Choice).

2004 年,潘為創立好點子創意群,當時他25歲。好點子在潘為的帶領之下,由在地設計工作室成長為跨國品牌顧問公司,在多倫多設有辦事處。潘為曾榮獲許多國際性 大獎(iF, Red Dot, Pentawards, Asia Awards, German Awards),與許多台灣知名企業合作(HTC, 順發, 舊振南與Matthew's Choice)

 

David is also an entrepreneur who sees and believes in the power of brands in today’s marketplace. As a result he doesn’t just consult others on brands, but also has a stake in many of the brands we work on.

潘為是一位信仰品牌力量的創業家,因此他不僅擔任企業品牌顧問,他自己也投入品牌經營的事業。

 

In 2015 David created Weeknight, a bimonthly magazine targeted for business readers, the magazine can be found in 7-Eleven, Eslite and other books stores across Taiwan.

2015年,潘為創辦《 Weeknight 週間夜晚》雙月刊雜誌,鎖定商務人士為主要讀者群,雜誌通路為7-11,誠品書店、台灣知名連鎖與獨立書店。

 

David also writes regularly for Taiwan’s Design magazine and Malaysia’s CUTOUT magazine. When he has time in his schedule, accepts speaking engagements from business and schools to preach his belief in branding, and it’s important place in the marketplace today.

潘為也是台灣《 Design》雜誌、馬來西亞《 CUTOUT》雜誌的特約撰稿人。他也應邀擔任許多企業與學校機構的演講人,宣揚他的品牌信仰,倡導品牌價值的重要性。

 

David resides in Taianan with his lovely wife Rosanna and 3 beautiful children Luike, Miles and Phoebe. David attends Living Water Church in Tainan, Taiwan and is a disciple of Jesus.

潘為目前與妻子Rosanna和三個小朋友Luke, Miles和Phoebe安居於台南,他屬於台南活水教會,是耶穌基督的門徒。


講題
Topics David speaks about

Importance of Brand in Today’s Marketplace
Truly understanding the power and position of Branding.
Innovation and Creativity

品牌在今日市場的重要性
深入瞭解品牌力量與位置
創新與創意


David has given talks &
training at:

講座對象 :

Companies
公司企業

HTC, TSMC, PwC, Credit Suisse, Uni-President, Elate, SunFar, Kinokuniya.
Taiwan Design Center, CSD, ANTC Training Center

宏達電、台積電、統一企業、依蕾特、PWC資誠、瑞士信貸、順發3C、紀伊國屋書店

Government and NGO
政府及NGO機構

Tainan  City, Taichung City, Siraya NSA, Environment Protection Administration, Pingtung City.

台灣創意設計中心、財團法人中衛發展中心、ANTC訓練中心、臺南市政府、臺中市政府、西拉雅國家風景區、行政院環保署、屏東縣市政府

Academic
大專院校

NSYSU, NCKU, NUTN, YUNTECH, KSU, STUT, NPUST

中山大學、成功大學、臺南大學、雲科大、崑山科大、南台科大、屏東科大


Brands Like Lifestyle
朝向生活形態的品牌

今天市場上生活形態在品牌上扮演很重要的角色!讓好點子創意群的創意總監潘為David為您講解!


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